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Introduction to the B.A.B Formula In the realm of effective storytelling, the B.A.B formula—Before, After, Bridge—stands as a cornerstone technique utilized by copywriters, Hollywood filmmakers, and marketers alike. This formula isn't just

by Jonathan Coates

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How to Combine Chat GPT w/ Automation Tools for Effortless Content Creation & Lead Generation

How to Combine Chat GPT w/ Automation Tools for Effortless Content Creation & Lead Generation Introduction In today's digital landscape, leveraging AI tools and automation can significantly streamline content creation and boost

Copywriting Tutorial: Urgent, Useful, Ultra-Specific, Unique – The “4 U’s Formula” – How to Write More Powerful Copy and Headlines

Copywriting Tutorial: Urgent, Useful, Ultra-Specific, Unique - "The 4 U's" Formula - How to Use it Coined by Michael Masterson, this framework is invaluable for crafting compelling headlines, engaging body copy,

Copywriting Tutorial: Problem, Agitate, and Solve – The “P.A.S.” Formula Explained & How to Use It

Copywriting Tutorial - Problem, Agitate, Solution - The "P.A.S" Formula Explained & How to Use It Today, let's delve into the powerful copywriting technique known as the P.A.S formula: Problem, Agitate,

On-Page Optimization Strategy: How to Spy on Competitors to Create High Converting Titles & Descriptions

On-Page Optimization: How to Spy on Competitors to Create High Converting Titles & Descriptions Hey everyone, Jonathan here! Today, I’m diving into a powerful strategy for improving your website’s click-through rates through

How to Make Letters That Grip Attention: Applied Business Correspondence + Free Headline Generator

Copywriting Tutorial: How to Write Letters That Grip Attention + Free Headline Generator Today I want to dive into the timeless art of copywriting, focusing specifically on how to captivate your

How to use Google & Facebook Audience Insight Tools to Discover & Analyze Your Target Audience

How to Meta's Business Suite to Discover Free Blog Content Ideas and Identy Your Perfect Prospect using Auidience Insights

Copywriting Tutorial | Applied Business Correspondence 1922 | Herbert Watson | Fertilizer

Copywriting Tutorial: Applied Business Correspondence in 1922 Deconstructing Effective Business Communication Techniques from Herbert Watson Let's dive into a fascinating piece of business correspondence from 1922 by Herbert Watson, archived at Cornell

Copywriting Tutorial | Dan Kennedy | Matrix Movie

Copywriting Tutorial: Dan Kennedy's Matrix Movie Insights Introduction: My Journey into the World of Copywriting Today, I want to dive into a fascinating perspective on copywriting inspired by none other than Dan

Copywriting Tutorial – “My Neighbors Laughed When I Ordered, Now They ALL Want a Tomato Garden Like Mine!”

Copywriting Tutorial: "My Neighbors Laughed When I Ordered, Now They ALL Want a Tomato Garden" Today I want to share a powerful resource with you that's been a game-changer for my

Copywriting Software Creates Entire Email Sequences for Your Auto Responder Campaign (& Soap Opera)

Copywriting Software Creates Entire Email Sequences for Your Auto Responder Campaign (& Soap Opera) Hey there, Jonathan here! Today, I want to introduce you to a game-changing tool I discovered a few

Copywriting Tutorial: The “Send Me Your Address Hook”

Copywriting Tutorial | The "Send Me Your Address" Email Hook Hey everyone, Jonathan Coates here from Portland, Oregon. Today, I want to dive into a fascinating copywriting technique I discovered on Swipe.co. This

by Jonathan Coates

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